Jean- Francois Lyotard & Jean Baudrillard

'Lyotard and Baudrillard both share the belief that the idea of the truth needs to be 'deconstructed' so that we can challenge dominant ideas that people claim as truth, which Lyotard describes as 'Grand Narratives'. In the postmodern world, media texts challenge ideas of truth and reality, removing the illusion that stories, texts or images can ever accurately reproduce reality or truth, suggesting that there are always competing versions of the truth and reality, which post modern media products engage with.